The Creative Process Behind Our Artists' Designs

Creating a mural: Joanie's process (Vingt-six juin shop)

Joanie Barriault, founder of the Vingt-six juin shop, is a creator who works in jewelry as much as wall decor. Watercolor, photography, polymer clay: she explores mediums in every form. When creating a mural, Joanie follows a process rooted in a natural, playful approach. The result: foliage, sailboats and rainbows that dress up spaces with a touch that's both whimsical and understated.

The artist opens up

Joanie describes her creative process for her murals. "My need to create is always there. The more I create, the more ideas I have. I'll even admit to keeping lists of projects to tackle, because I have way more ideas than time to bring them to life!

The creative process for a mural or wallpaper often starts with an idea, an inspiration. Sometimes it's a color, a pattern, an architectural detail, or the shape of an object. I gather my ideas on paper and dive into creating. It's not unusual for the original idea to evolve into something completely different!"

Nature-inspired murals and wallpaper

"My inspirations are mostly organic and botanical. I draw from flowers and plant shapes. Most of my digital illustrations are done using the Procreate app. I also work with watercolor, a medium I particularly love.

My collaboration with Décor Imprimé gives a different kind of visibility to what I offer in my shop, through their high-quality murals and wallpaper. It's a wonderful way to showcase my illustrations and give my customers a different way to dress up their walls."

To discover more of Joanie Barriault's world:

• Her collection with Décor Imprimé
• Her website
• Her Etsy page

Natasha Prévost: murals born from an intense creative process

Reflecting on her creative process for her murals, Natasha admits it's particularly scattered. "I explore a lot of different styles and I never take the same path twice. It's rare that I know what I'm going to draw before I start, unless I already have an idea — and even then, I improvise a lot along the way. I'm a spontaneous person in general, and I think that comes through in my art."

Still, she follows a well-established three-step process. "A little moodboard (not always), a few minutes of visualizing, then trial-and-error execution. My creative process for murals and other projects shifts a bit depending on whether I'm working on a contract or just for fun. I visualize a lot more when I'm creating for someone else.

I create almost exclusively on my graphics tablet, because it's really practical. The colors are reliable and I don't lose any quality by scanning things in. Plus, it's fast. No need to pull out materials or wash brushes... For a busy person like me, it's a life saver. I couldn't do without it now!"

Patterns with "infinite" inspiration

Natasha thinks big when talking about what fuels her research. "My inspirations are endless... Everything becomes a source of influence. When you're an artist, it's not a nine-to-five thing. Your brain is constantly recording what it sees. Sometimes it's only after finishing the creative process for a mural or a piece that I realize what inspired it."

And the future? Natasha admits she's working more and more in an abstract style. "Before, I only did figurative work. You always knew exactly what you were looking at in my illustrations. For the past two years, I've been exploring other parts of my brain," she smiles.

"I love collaborating with different companies in terms of style and products. With Décor Imprimé, I have all the freedom I need to feel free. I can let my creativity go wherever it wants."

Natasha Prévost is a prolific artist. You'll find her many murals and wallpaper designs in the Décor Imprimé collection. She also offers complementary products in her own shop, where you'll also find creations from other local artists.

Discover the work of our artists

Every design in our shop is the result of a unique creative process. Browse our collection of artist-designed murals and wallpaper to find the piece that will transform your space. Want to see a recent collaboration? Read our article about our collaboration with Marie Le Moal and our blockprint wallpaper — a great example of the craftsmanship we love to celebrate.